Lukas Wolf

Lehrstuhl für Betriebswirtschaftslehre, insbesondere Versicherungsmarketing

Sunday gleich Funday? Die Analyse und Prognose von Zeiteffekten im Online-Kundenverhalten im Versicherungsbereich mittels Machine Learning. (2024) Wolf L, Galehr-Fritsch E, Steul-Fischer M Journal article Factors of customers’ channel choice in an omnichannel environment: a systematic literature review (2023) Wolf L, Steul-Fischer M Journal article How digital devices influence interpersonal recommendations and receiver responses online (2023) Wolf L, Klopfer LM, Steul-Fischer M, Reinsperger M Other publication type Device-mediated customer behavior on the Internet – A systematic literature review (2023) Wolf L Journal article How Does Device Choice Differ Along the Customer Journey and for Different Product Characteristics? – Insights From Experimental and Clickstream Data (2023) Wolf L, Steul-Fischer M Book chapter / Article in edited volumes How digital devices shape online recommendations (2023) Klopfer LM, Wolf L, Steul-Fischer M Book chapter / Article in edited volumes Factors of Customers’ Channel Choice in an Omnichannel Environment: A Systematic Literature Review (2022) Wolf L, Steul-Fischer M Book chapter / Article in edited volumes The influence of the used device on recommendation behavior online (2022) Klopfer LM, Steul-Fischer M, Wolf L Other publication type Predicting online shopping cart abandonment with machine learning approaches. (2022) Rausch TM, Derra N, Wolf L Journal article Determining Factors of Customers' Channel Choice in an Omnichannel Environment - A Systematic Literature Review (2021) Wolf L, Steul-Fischer M Other publication type