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Lehrstuhl für Betriebswirtschaftslehre, insbesondere Marketing
Friedrich-Alexander-Universität Erlangen-Nürnberg
Rechts- und Wirtschaftswissenschaftliche Fakultät
Fachbereich Wirtschaftswissenschaften
Overview
Publications
(45)
Research Grants
(4)
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(6)
Project Types
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Third Party Funds Group - Overall project
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FAU own research funding: EFI / IZKF / EAM ...
FAU own research funding: EFI / IZKF / EAM ...
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Marketing in new firms
Jan. 1, 2014 - Dec. 31, 2022
Product complexity
Jan. 1, 2010 - Dec. 31, 2022
Marketing and COVID
Jan. 1, 2020 - Dec. 31, 2021
Sustainable Business Models in Energy Markets: Perspectives for the Implementation of Smart Energy Systems
Jan. 1, 2014 - Dec. 31, 2017