Journal of the Academy of Marketing Science

Journal Abbreviation: J ACAD MARKET SCI
ISSN: 0092-0703
Publisher: SAGE Publications (UK and US) / Springer Verlag (Germany)



Publications


Journal issue: 3, Volume: 46, Pages range: 516-536
Do life events always lead to change in purchase? The mediating role of change in consumer innovativeness, the variety seeking tendency, and price consciousness (2018)
Koschate-Fischer N, Hoyer WD, Stokburger-Sauer NE, et al.

Journal issue: 5, Volume: 44, Pages range: 608-626
When will Price Increases associated with Company Donations to Charity be Perceived as fair? (2016)
Koschate-Fischer N, Huber I, Hoyer WD

Journal issue: 2, Volume: 41, Pages range: 185-205
Incumbents' Defense Strategies: A Comparison of Deterrence and Shakeout Strategy (2013)
Homburg C, Fürst A, Ehrmann T, et al.

Journal issue: 2, Volume: 40, Pages range: 290-312
Ensuring International Competitiveness: a Configurative Approach to Foreign Marketing Subsidiaries (2012)
Homburg C, Fürst A, Kühnl C

Volume: Vol. 40, Pages range: (759-770)
The effect of shipping fee structure on consumers’ online evaluations and choice (2012)
Koukova NT, Srivastava J, Steul-Fischer M

Journal issue: 5, Volume: 38, Pages range: 531-549
A Customer Perspective on Product Eliminations: How the Removal of Products Affects Customers and Business Relationships (2010)
Homburg C, Fürst A, Prigge JK

Journal issue: 3, Volume: 38, Pages range: 265-287
On the Importance of Complaint Handling Design: A Multi-Level Analysis of the Impact in Specific Complaint Situations (2010)
Homburg C, Fürst A, Koschate N

Journal issue: 4, Volume: 35, Pages range: 523-536
See No Evil, Hear No Evil, Speak No Evil: A Study of Defensive Organizational Behavior towards Customer Complaints (2007)
Homburg C, Fürst A

Journal issue: 1, Volume: 33, Pages range: 36-49
Customers' Reactions to Price Increases: Do Customer Satisfaction and the Perceived Motive Fairness Matter? (2005)
Homburg C, Koschate N, Hoyer WD


Last updated on 2015-29-05 at 16:46