The Effect of Affective States on the Willingness to Pay for Insurance and their Role over Time

Steul-Fischer M, Wiersich M (2014)

Publication Type: Other publication type, Working Paper

Publication year: 2014

Authors with CRIS profile

Martina Steul-Fischer Lehrstuhl für Betriebswirtschaftslehre, insbesondere Versicherungsmarketing Matthias Wiersich Lehrstuhl für Betriebswirtschaftslehre, insbesondere Versicherungsmarketing

How to cite

APA:

Steul-Fischer, M., & Wiersich, M. (2014). The Effect of Affective States on the Willingness to Pay for Insurance and their Role over Time.

MLA:

Steul-Fischer, Martina, and Matthias Wiersich. The Effect of Affective States on the Willingness to Pay for Insurance and their Role over Time. 2014.

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