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Matthias Wiersich
List of publications:
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Lehrstuhl für Betriebswirtschaftslehre, insbesondere Versicherungsmarketing
Publications
(4)
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Journal article
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Book chapter / Article in edited volumes
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The Effect of Affective States on the Willingness to Pay for Insurance and their Role over Time (2014)
Steul-Fischer M, Wiersich M
Other publication type, Working Paper
Der Einfluss von Emotionen auf Versicherungsentscheidungen (2013)
Wiersich M
Thesis
The Effect of Emotions on the Willingness to Pay for Insurances (2012)
Wiersich M, Steul-Fischer M
Other publication type, Working Paper
Versicherungsentscheidungen und der Einfluss von Emotionen (2011)
Steul-Fischer M, Wiersich M
Other publication type