Hartner F, Link F, Fuchs J, Franke J (2021)
Publication Type: Conference contribution, Conference Contribution
Publication year: 2021
Original Authors: F. Hartner, F. Link, J. Fuchs, J. Franke
Publisher: Springer Nature
Pages Range: 610-620
Conference Proceedings Title: Production at the Leading Edge of Technology
DOI: 10.1007/978-3-030-78424-9_67
Platform companies such as Amazon and Uber have changed the business-to-consumer (B2C) sector at a rapid pace. In the context of the digitization of products and processes, the importance of digital business-to-business (B2B) platforms is increasing. Emerging digital platforms form a value network between business entities and are characterized by mostly complex business relationships of different partners. Therefore, a clear representation of the respective value network on a business level is fundamental for the understanding and analysis of digital platforms and their underlying business models. In this publication, existing models and modeling languages for value networks were analyzed for the requirements in digital platform-based businesses. As a result, this publication provides a methodology that reveals the complex relationships of platform-based value networks based on defined roles and relationships for an improved and consistent understanding of platforms in the manufacturing industry.
APA:
Hartner, F., Link, F., Fuchs, J., & Franke, J. (2021). Methodology for the Analysis of Platform-Based Value Networks in the Manufacturing Industry. In Bernd-Arno Behrens, Alexander Brosius, Welf-Guntram Drossel, Wolfgang Hintze, Steffen Ihlenfeldt, Peter Nyhuis (Eds.), Production at the Leading Edge of Technology (pp. 610-620). Dresden, DE: Springer Nature.
MLA:
Hartner, Fabian, et al. "Methodology for the Analysis of Platform-Based Value Networks in the Manufacturing Industry." Proceedings of the 11th Congress of the German Academic Association for Production Technology (WGP), Dresden Ed. Bernd-Arno Behrens, Alexander Brosius, Welf-Guntram Drossel, Wolfgang Hintze, Steffen Ihlenfeldt, Peter Nyhuis, Springer Nature, 2021. 610-620.
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