Open Innovation in the Sporting Goods Industry - Potentials of Virtual Customer Integration

Voigt KI, Ernst M (2012)


Publication Language: English

Publication Type: Journal article

Publication year: 2012

Journal

Book Volume: 12

Pages Range: 1-14

Journal Issue: 1

Authors with CRIS profile

How to cite

APA:

Voigt, K.-I., & Ernst, M. (2012). Open Innovation in the Sporting Goods Industry - Potentials of Virtual Customer Integration. International journal of business research, 12(1), 1-14.

MLA:

Voigt, Kai-Ingo, and Markus Ernst. "Open Innovation in the Sporting Goods Industry - Potentials of Virtual Customer Integration." International journal of business research 12.1 (2012): 1-14.

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