Voigt KI, Ernst M (2012)
Publication Language: English
Publication Type: Journal article
Publication year: 2012
Book Volume: 12
Pages Range: 1-14
Journal Issue: 1
APA:
Voigt, K.-I., & Ernst, M. (2012). Open Innovation in the Sporting Goods Industry - Potentials of Virtual Customer Integration. International journal of business research, 12(1), 1-14.
MLA:
Voigt, Kai-Ingo, and Markus Ernst. "Open Innovation in the Sporting Goods Industry - Potentials of Virtual Customer Integration." International journal of business research 12.1 (2012): 1-14.
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