Toward a Differentiated Understanding of the Value-Creation Chain

Kühnl C, Fürst A, Homburg C, Staritz M (2017)

Publication Language: English

Publication Type: Journal article

Publication year: 2017

Journal

British Journal of Management Wiley-Blackwell: No OnlineOpen

Book Volume: 28

Pages Range: 444-463

Journal Issue: 3

DOI: 10.1111/1467-8551.12206

Authors with CRIS profile

Andreas Fürst Lehrstuhl für Betriebswirtschaftslehre, insbesondere Marketing

Involved external institutions

Hochschule Reutlingen DE Germany (DE) Universität Mannheim DE Germany (DE)

How to cite

APA:

Kühnl, C., Fürst, A., Homburg, C., & Staritz, M. (2017). Toward a Differentiated Understanding of the Value-Creation Chain. British Journal of Management, 28(3), 444-463. https://doi.org/10.1111/1467-8551.12206

MLA:

Kühnl, Christina, et al. "Toward a Differentiated Understanding of the Value-Creation Chain." British Journal of Management 28.3 (2017): 444-463.

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