Looking for Innovation - Companies stretch beyond comfort zone for eureka moments

Bessant J, von Stamm B, Möslein K (2009)

Publication Type: Journal article

Publication year: 2009

Journal

Wall Street journal (Eastern ed.) Dow Jones & Co., Inc.

URI: http://sloanreview.mit.edu/executive-adviser/articles/2009/2/5123/in-search-of-innovation/

Authors with CRIS profile

Kathrin Möslein Chair of Information Systems I, Innovation and Value Creation

Involved external institutions

University of Exeter GB United Kingdom (GB)

How to cite

APA:

Bessant, J., von Stamm, B., & Möslein, K. (2009). Looking for Innovation - Companies stretch beyond comfort zone for eureka moments. Wall Street journal (Eastern ed.).

MLA:

Bessant, John, Bettina von Stamm, and Kathrin Möslein. "Looking for Innovation - Companies stretch beyond comfort zone for eureka moments." Wall Street journal (Eastern ed.) (2009).

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