Arnold C, Kiel D, Voigt KI (2017)
Publication Language: English
Publication Type: Conference contribution, Conference Contribution
Publication year: 2017
The Industrial Internet of Things (IIoT) represents a novel manufacturing paradigm ensuring flexibility and adaptability of production systems and value chains in order to maintain the future global competitiveness of manufacturing enterprises. Its implicated technological change will additionally result in extensive organizational consequences. Consequently, established business models (BM) have to be critically reflected. In general, the IIoT constitutes a relatively young research field. While prior literature concentrated on technological aspects, economic research has a backlog compared to technical research. Although some authors already studied general influences of the IIoT on BMs, precise effects are examined insufficiently and not systematically. In order to achieve a better understanding of the BM influences triggered by the IIoT, particularly the electrical engineering industry serves as an appropriate research object since respective companies act as suppliers of necessary technological foundations for the IIoT. Hence, this paper aims at integratively analyzing the IIoT influence on those companies’ BMs by answering the research question: How is the IIoT influencing BMs of established electrical engineering companies? For this purpose, we employ an exploratory multiple case study approach based on relevant IIoT-related experiences of ten German electrical engineering companies. We contribute to extant management literature by revealing their IIoT-triggered transition from mere component to entire system providers requiring respective BM changes particularly referring to the value proposition, internal infrastructure management, as well as customer relationships.
Arnold, C., Kiel, D., & Voigt, K.-I. (2017). The Driving Role of the Industrial Internet of Things for Strategic Change: The Case of Electronic Engineering Business Models. In Proceedings of the Innovation and Product Development Management Conference (IPDMC). Reykjavik, IS.
Arnold, Christian, Daniel Kiel, and Kai-Ingo Voigt. "The Driving Role of the Industrial Internet of Things for Strategic Change: The Case of Electronic Engineering Business Models." Proceedings of the Innovation and Product Development Management Conference (IPDMC), Reykjavik 2017.