Innovation Management, Lead Users and Social Media: Introduction of a Conceptual Framework for Integrating Social Media Tools in Lead User Management

Ernst M, Brem A, Voigt KI (2013)

Publication Type: Book chapter / Article in edited volumes

Publication year: 2013

Publisher: Emerald Group Publishing Limited

Edited Volumes: Emerald Advanced Series in Management

Pages Range: 169-195

ISBN: 9781781908983

DOI: 10.1108/S1877-6361(2013)0000011013

Authors with CRIS profile

Markus Ernst Lehrstuhl für Betriebswirtschaftslehre, insbesondere Industrielles Management Alexander Brem Lehrstuhl für Technologiemanagement Kai-Ingo Voigt Lehrstuhl für Betriebswirtschaftslehre, insbesondere Industrielles Management

How to cite

APA:

Ernst, M., Brem, A., & Voigt, K.-I. (2013). Innovation Management, Lead Users and Social Media: Introduction of a Conceptual Framework for Integrating Social Media Tools in Lead User Management. In Olivas-Luján M, Bondarouk T (Eds.), Emerald Advanced Series in Management. (pp. 169-195). Emerald Group Publishing Limited.

MLA:

Ernst, Markus, Alexander Brem, and Kai-Ingo Voigt. "Innovation Management, Lead Users and Social Media: Introduction of a Conceptual Framework for Integrating Social Media Tools in Lead User Management." Emerald Advanced Series in Management. Ed. Olivas-Luján M, Bondarouk T, Emerald Group Publishing Limited, 2013. 169-195.

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