Pictures as means of intercultural communication – The case of Chinese firms in Germany

Berning SC (2016)

Publication Language: English

Publication Type: Book chapter / Article in edited volumes

Publication year: 2016

Edited Volumes: Yearbook of Market Entry Advisory 2015

Authors with CRIS profile

Sue Claire Berning Lehrstuhl für Betriebswirtschaftslehre, insbesondere Internationales Management

How to cite

APA:

Berning, S.C. (2016). Pictures as means of intercultural communication – The case of Chinese firms in Germany. In A. Tirpitz & R. Schleus (Eds.), Yearbook of Market Entry Advisory 2015..

MLA:

Berning, Sue Claire. "Pictures as means of intercultural communication – The case of Chinese firms in Germany." Yearbook of Market Entry Advisory 2015. Ed. A. Tirpitz & R. Schleus, 2016.

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