A Method for Measuring User Preferences in Information Systems Design Choices
Matzner M, von Hoffen M, Heide T, Plenter F, Chasin F (2015)
Publication Language: English
Publication Type: Conference contribution, Conference Contribution
Publication year: 2015
Event location: Münster
ISBN: 978-3-00-050284-2
URI: http://publications.martin-matzner.de/12/1/ECIS2015_MethodQ.pdf
Open Access Link: http://publications.martin-matzner.de/12/1/ECIS2015_MethodQ.pdf
Abstract
Information System Design (ISD) applies information technology to achieve desired ends in organizations and implies many technology choices to be made. A successful design of information systems addresses the different views of all its stakeholders in these decisions. If we consider that sub-part of an IS that is intended to assist in customer processes, a purposeful assessment of the preferences of this anonymous mass is needed. Methods of Human-Centered ISD are not sufficient in that case for that they require too close integration of the subjects; and state of the art preference measurement techniques are likely to be too time-consuming and cognitively challenging if the number of alternatives is large. Building on the Q-Methodology, originally developed to reveal subjectivity in psychology, we suggest a novel method for user preference measurement. We report on a case in which we failed by applying standard techniques for user measurement, but succeeded with Q-Sort. By means of an experiment we subsequently compare the mentioned methods and identify root causes for failure and success we experienced in the case, which for Q-Sort include short execution time, measuring many design choices at one time, satisfaction of the interviewees, and an effective IT support.
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How to cite
APA:
Matzner, M., von Hoffen, M., Heide, T., Plenter, F., & Chasin, F. (2015). A Method for Measuring User Preferences in Information Systems Design Choices. In Proceedings of the European Conference on Information Systems (ECIS 2015). Münster, DE.
MLA:
Matzner, Martin, et al. "A Method for Measuring User Preferences in Information Systems Design Choices." Proceedings of the European Conference on Information Systems (ECIS 2015), Münster 2015.
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