Zagel C, Bodendorf F (2012)
Publication Type: Conference contribution, Conference Contribution
Publication year: 2012
Publisher: Proceedings of the 2012 Annual SRII Global Conference, IEEE
Edited Volumes: Annual SRII Global Conference, SRII
City/Town: San Jose
Book Volume: 0
Pages Range: 697-704
Event location: San Jose, CA
ISBN: 9780769547701
Achieving and retaining leadership in today's consumer industry requires the consistent renewal of not only products but also their presentation and all customer focused services. This work introduces a scientific concept for designing highly valuable IT based service solutions. A combination of different fields of research, including psychology, design and information science, forms the basis for user centered design of fascinating e-services. Especially the application of new technologies in either existing or completely new services is investigated. Based on customer observations and interviews a prototype of an interactive shopping window for the fashion industry is created. The concept addresses adolescents, blurring the boundaries between the real and the virtual world. © 2012 IEEE.
APA:
Zagel, C., & Bodendorf, F. (2012). User Centered Design of Innovative E-Service Solutions: A Scientific Approach to User Fascination. In Proceedings of the 2012 Annual SRII Global Conference, SRII 2012 (pp. 697-704). San Jose, CA: San Jose: Proceedings of the 2012 Annual SRII Global Conference, IEEE.
MLA:
Zagel, Christian, and Freimut Bodendorf. "User Centered Design of Innovative E-Service Solutions: A Scientific Approach to User Fascination." Proceedings of the 2012 Annual SRII Global Conference, SRII 2012, San Jose, CA San Jose: Proceedings of the 2012 Annual SRII Global Conference, IEEE, 2012. 697-704.
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