Consumers’ Future Orientation and the Effect of Temporal Framing on Health Risk Perception

Heideker S (2019)

Publication Type: Book chapter / Article in edited volumes

Publication year: 2019

Edited Volumes: AP - Asia-Pacific Advances in Consumer Research 2019

Book Volume: 12

Pages Range: 1-8

Authors with CRIS profile

Silvia Heideker Lehrstuhl für Betriebswirtschaftslehre, insbesondere Versicherungsmarketing

How to cite

APA:

Heideker, S. (2019). Consumers’ Future Orientation and the Effect of Temporal Framing on Health Risk Perception. In AP - Asia-Pacific Advances in Consumer Research 2019. (pp. 1-8).

MLA:

Heideker, Silvia. "Consumers’ Future Orientation and the Effect of Temporal Framing on Health Risk Perception." AP - Asia-Pacific Advances in Consumer Research 2019. 2019. 1-8.

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