Open evaluation of new product concepts at the front end of innovation: objectives and contingency factors

Velamuri V, Schneckenberg D, Haller J, Möslein K (2015)


Publication Type: Journal article

Publication year: 2015

Journal

Publisher: Wiley-Blackwell: No OnlineOpen

Book Volume: 47

Pages Range: 501-521

Journal Issue: 4

DOI: 10.1111/radm.12155

Authors with CRIS profile

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How to cite

APA:

Velamuri, V., Schneckenberg, D., Haller, J., & Möslein, K. (2015). Open evaluation of new product concepts at the front end of innovation: objectives and contingency factors. R & D Management, 47(4), 501-521. https://doi.org/10.1111/radm.12155

MLA:

Velamuri, Vivek, et al. "Open evaluation of new product concepts at the front end of innovation: objectives and contingency factors." R & D Management 47.4 (2015): 501-521.

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