Do Consumers Really Care About Crowdfunding? Exploring the Crowdfunding Effect on Innovation Perception

Baccarella C, Wagner T, Voigt KI (2017)


Publication Type: Conference contribution, Conference Contribution

Publication year: 2017

Event location: Innsbruck

Abstract


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How to cite

APA:

Baccarella, C., Wagner, T., & Voigt, K.-I. (2017). Do Consumers Really Care About Crowdfunding? Exploring the Crowdfunding Effect on Innovation Perception. In Proceedings of the Open and User Innovation Society Conference (OUI). Innsbruck.

MLA:

Baccarella, Christian, Timm Wagner, and Kai-Ingo Voigt. "Do Consumers Really Care About Crowdfunding? Exploring the Crowdfunding Effect on Innovation Perception." Proceedings of the Open and User Innovation Society Conference (OUI), Innsbruck 2017.

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