Market Entry Strategies and Performance of Chinese Firms in Germany: The Moderating Effect of Government Support

Berning SC (2015)


Publication Language: English

Publication Type: Conference contribution

Publication year: 2015

Event location: Bengaluru

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How to cite

APA:

Berning, S.C. (2015). Market Entry Strategies and Performance of Chinese Firms in Germany: The Moderating Effect of Government Support. In Proceedings of the Academy of International Business 2015 Annual Meeting. Bengaluru.

MLA:

Berning, Sue Claire. "Market Entry Strategies and Performance of Chinese Firms in Germany: The Moderating Effect of Government Support." Proceedings of the Academy of International Business 2015 Annual Meeting, Bengaluru 2015.

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