Market Entry Strategies and Performance of Emerging Market Firms in Germany: The Moderating Effect of International Experience

Berning SC (2015)

Publication Type: Conference contribution, Original article

Publication year: 2015

Event location: Warschau

Authors with CRIS profile

Sue Claire Berning Lehrstuhl für Betriebswirtschaftslehre, insbesondere Internationales Management

How to cite

APA:

Berning, S.C. (2015). Market Entry Strategies and Performance of Emerging Market Firms in Germany: The Moderating Effect of International Experience. In Proceedings of the 2015 European Academy of Management Conference. Warschau.

MLA:

Berning, Sue Claire. "Market Entry Strategies and Performance of Emerging Market Firms in Germany: The Moderating Effect of International Experience." Proceedings of the 2015 European Academy of Management Conference, Warschau 2015.

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