What influences the design of hybrid products? Lessons learned from the preventive health-care industry

Velamuri V, Neyer AK, Möslein K (2008)

Publication Type: Conference contribution, Original article

Publication year: 2008

City/Town: Hamburg, Germany

Authors with CRIS profile

Anne-Katrin Neyer Fachbereich Wirtschaftswissenschaften Kathrin Möslein Chair of Information Systems I, Innovation and Value Creation

Involved external institutions

HHL Leipzig Graduate School of Management DE Germany (DE)

How to cite

APA:

Velamuri, V., Neyer, A.-K., & Möslein, K. (2008). What influences the design of hybrid products? Lessons learned from the preventive health-care industry. In Proceedings of the 15th International Product Development Management (IPDM) Conference. Hamburg, Germany.

MLA:

Velamuri, Vivek, Anne-Katrin Neyer, and Kathrin Möslein. "What influences the design of hybrid products? Lessons learned from the preventive health-care industry." Proceedings of the 15th International Product Development Management (IPDM) Conference Hamburg, Germany, 2008.

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