On the Importance of Complaint Handling Design: A Multi-Level Analysis of the Impact in Specific Complaint Situations

Journal article


Publication Details

Author(s): Homburg C, Fürst A, Koschate N
Journal: Journal of the Academy of Marketing Science
Publisher: SAGE Publications (UK and US) / Springer Verlag (Germany)
Publication year: 2010
Volume: 38
Journal issue: 3
Pages range: 265-287
ISSN: 0092-0703
Language: German


FAU Authors / FAU Editors

Fürst, Andreas Prof. Dr.
Lehrstuhl für Betriebswirtschaftslehre, insbesondere Marketing
Koschate-Fischer, Nicole Prof. Dr.
GfK-Lehrstuhl für Marketing Intelligence


External institutions
Universität Mannheim


How to cite

APA:
Homburg, C., Fürst, A., & Koschate, N. (2010). On the Importance of Complaint Handling Design: A Multi-Level Analysis of the Impact in Specific Complaint Situations. Journal of the Academy of Marketing Science, 38(3), 265-287. https://dx.doi.org/10.1007/s11747-009-0172-y

MLA:
Homburg, Christian, Andreas Fürst, and Nicole Koschate. "On the Importance of Complaint Handling Design: A Multi-Level Analysis of the Impact in Specific Complaint Situations." Journal of the Academy of Marketing Science 38.3 (2010): 265-287.

BibTeX: 

Last updated on 2018-05-07 at 10:10