Open Innovation in the Sporting Goods Industry - Potentials of Virtual Customer Integration

Journal article


Publication Details

Author(s): Voigt KI, Ernst M
Journal: International journal of business research
Publication year: 2012
Volume: 12
Journal issue: 1
Pages range: 1-14
ISSN: 1555-1296
eISSN: 2378-8577
Language: English


FAU Authors / FAU Editors

Ernst, Markus
Lehrstuhl für Betriebswirtschaftslehre, insbesondere Industrielles Management
Voigt, Kai-Ingo Prof. Dr.
Lehrstuhl für Betriebswirtschaftslehre, insbesondere Industrielles Management


How to cite

APA:
Voigt, K.-I., & Ernst, M. (2012). Open Innovation in the Sporting Goods Industry - Potentials of Virtual Customer Integration. International journal of business research, 12(1), 1-14.

MLA:
Voigt, Kai-Ingo, and Markus Ernst. "Open Innovation in the Sporting Goods Industry - Potentials of Virtual Customer Integration." International journal of business research 12.1 (2012): 1-14.

BibTeX: 

Last updated on 2018-19-04 at 03:58