International Journal of Technology Marketing

Journal Abbreviation: IJTMkt
ISSN: 1741-878X
Publisher: Inderscience

FAU editors and experts



Publications


Journal issue: 1, Volume: 11, Pages range: 24-38
Communicating high-tech products – A comparison between print advertisements of automotive premium and standard brands (2016)
Baccarella C, Scheiner C, Trefzger TF, et al.

Journal issue: 2, Volume: 7
Special Issue on the Using Innovation to Achieve Long-Term Sustainable Positions in Markets (2012)
Brem A, Huizingh E, Viardot É

Journal issue: 2, Volume: 6, Pages range: 162-177
Marketing of new Technologies: The case of Renewable Energies in the UK (2011)
Brem A, Mühlmann F, Sarmiento T

Journal issue: 3, Volume: 3, Pages range: 203-222
Product Development in the Automotive Industry: Crucial Success Drivers for Technological Innovations (2008)
Gerhard D, Brem A, Voigt KI


Last updated on 2016-04-02 at 17:15