Journal of Political Marketing

ISSN: 1537-7857
eISSN: 1537-7865
Publisher: Haworth Press Inc.

Publications (2)

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Journal article
Unpublished / Preprint

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Abstract

Through the party lens: How citizens evaluate TV electoral spots (2014) Holtz-Bacha C, Johannson B Journal article Professionalization of political communication: The case of the 1998 SPD campaign (2002) Holtz-Bacha C Journal article