User Innovation

Lehrstuhl für Technologiemanagement

FAU Contact:
Brem, Alexander Prof. Dr.
Nylund, Petra Dr.


With digitalization and Web 2.0 technologies revolutionizing the world, "value co-creation" and "open innovation" is high on agenda for both academia and business. Innovation is no more restricted to the boundaries of R&D departments of individual organizations but is coming from a wider range of stakeholders including customers, suppliers, among others. New methods of integrating both external and internal stakeholders are being extensively explored to be innovative and stay competitive.  

At the Chair of Technology Management, within this research area, we primarily focus on the integration of user-centric approaches in technology-oriented companies.

In particular, we aim to answer the following research questions:

  • Which ways exist to integrate "Crowdsourcing" and "Prediction Markets" in R&D oriented environments?
  • How to interact with users like customers and suppliers in innovation projects?
  • How can organizations in times of digitization identify and work with "Lead Users"?  
  • What are the challenges and opportunities experienced in integrating "Lead Users" into the innovation process?
  • How to innovate more responsible ("Responsible Research and Innovation" RRI)?

Assigned publications

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Nylund, P., Ferras, X., & Brem, A. (2019). Automating profitably together - Is there an impact of open innovation and automation on firm turnover? Review of Managerial Science.
Brem, A., Bilgram, V., & Marchuk, A. (2019). How crowdfunding platforms change the nature of user innovation – from problem solving to entrepreneurship. Technological Forecasting and Social Change, 144, 348-360.
Brem, A., Tidd, J., & Daim, T. (Eds.) (2019). Managing innovation: understanding and motivating crowds. World Scientific Publishing.
Jahanshahi, A.A., & Brem, A. (2018). Antecedents of Corporate Environmental Commitments: The Role of Customers. International Journal of Environmental Research and Public Health, 15(6).
Gutstein, A., & Brem, A. (2018). Lead User Projects in Practice - Results from an Analysis of an Open Innovation Accelerator. International Journal of Innovation and Technology Management, 15(2).
Brem, A., & Elsner, R. (2018). Make-or-buy decision processes for technology-intensive components: Insights from the consumer goods industry. International Journal of Innovation Management, 22(6).
Horn, C.F., Bogers, M., & Brem, A. (2018). Prediction Markets for Crowdsourcing. In Christopher L. Tucci, Allan Afuah, Gianluigi Viscusi (Eds.), Creating and Capturing Value through Crowdsourcing. (pp. 292-309). Oxford: Oxford University Press.
Maier, M.A., Rück, P., & Brem, A. (2017). How to Integrate Suppliers into the Innovation Process? An Explorative Case of Champion Formalization in the Purchasing Department in Times of Open Innovation. International Journal of Innovation and Technology Management, 14(6).
Kampfer, K., Ivens, B., & Brem, A. (2017). Multisensory Innovation: Haptic Input and its Role in Product Design. IEEE Engineering Management Review, 45(4), 32-38.
Yu, F., Pasinelli, M., & Brem, A. (2017). Prototyping in theory and in practice: a study on the similarities and differences between engineers and designers. Creativity and Innovation Management.

Last updated on 2019-09-05 at 15:37