On the Road to Successful Digitization: The Role of Dynamic Capabilities in Adopting and Implementing Digital Business Models – Insights from a Multiple-Case Study - Witschel, Daliborka; Döhla, Aaron; Kaiser, Maximilian; Pfletschinger, Thilo; Voigt, Kai-Ingo (Wissenschaftstagung 2018 der Erich-Gutenberg-Arbeitsgemeinschaft Köln e.V., „Value-creation and Innovation in the Digital Age“, 2018)