Identifying Resistant User Groups during the Product Lifecycle of IT Innovations: Proposing a User Transformation Theory

Event name: Special Interest Group on Adoption and Diffusion of Information Technology (DIGIT) (Pre-ICIS Workshop)

Persons

Prof. Dr. Sven Laumer Schöller Endowed Chair for Information Systems (Digitalization in Business and Society), Fachbereich Wirtschaftswissenschaften

Related FAU Organisation

Schöller Endowed Chair for Information Systems (Digitalization in Business and Society)

Further Details

Country: CN

Date: 04.12.2011

Country: China

Location: Shanghai